Just in case someone needs it...
 
download and unpack the sheeva installer from http://www.plugcomputer.org/index.php/us/resources/downloads?func=select&id=5
 
copy the installer files <folder in the download....6 files> to a usb drive formatted with fat32 and plug it into the sheeva plug.
 
compile and install libftdi http://www.intra2net.com/en/developer/libftdi/download.php
 
plug in the sheeva plug to your centos machine (i686..didn't try x64)
 
>>note: i tried the prepacked php script which just spit the script to stdout....didn't work for me....
 
cd to the uboot directory
 
run the following
 
openocd/openocd -f openocd/config/board/sheevaplug.cfg -s openocd/config/ -c init -c sheevaplug_reflash_uboot
 
tada....unbricked!!!
 
Just thought i would share a little tidbit that should work on fedora as well since i had such a hard time getting it working!